ENGLISH: 5 KEY POINTS

This job was for the Montecastelo school. It’s a bifold brochure detailing the English program offered by the school. With lots of text and little space, the challenge was to make the information clear at first glance, to structure it well, and make sure some areas were highlighted over others, as per the client’s brief. Sometimes design is just that; making the eye focus on the things you want them to be drawn to. I also took the opportunity to work with gradient colors and try colors which manuals say you can not use together. It turns out that this is possible, but the hard bit is to know how to make them work.

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