Today I’m publishing work that I particularly like for a psychology clinic. I like this project because of the freedom that I had from the beginning in terms of creativity, and because of the confidence the customer had in me when making decisions about the design. I had to create an image that reflected several concepts at once. The clinic was for children and so the design had to be fun and colorful to draw the attention of children, but it also had to be authoritative to make parents pay attention to it. I, therefore, chose block colors on a simple and fun background. The idea of the clinic was that it opened doors for its patients, helping them unlock the solutions to their problems. I therefore also created the image of the keys; lots of different shapes to represent how the clinic could help lots of different problems. You can follow the news of the clinic on their facebook page, and also in the web of Psyche Pontevedra.

PSIQUE_poster A3 mockup

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